Privacy Policy

Effective Date: January 13, 2026

1. Introduction

Creatr Inc. ("Creatr", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use Deepbuild (getcreatr.com) and our AI-powered project specification platform (the "Service").

By using the Service, you consent to the data practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Service.

2. Information We Collect

Account Information: When you register for an account, we collect your name, email address, and password. We may also collect your company name and other profile information you choose to provide.

Project Data: We collect the information you input into the Service, including project descriptions, prompts, requirements, wireframes, and any other content you create or upload ("Project Data").

Usage Information: We automatically collect information about how you use the Service, including:

  • Pages visited and features used
  • Time spent on the Service
  • Actions taken (creating projects, generating content, etc.)
  • Search queries and interactions with AI features
  • Error logs and performance data

Device Information: We collect information about the device you use to access the Service, including:

  • IP address
  • Browser type and version
  • Operating system
  • Device identifiers
  • Screen resolution and display settings

Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to collect information about your use of the Service. You can control cookies through your browser settings, but disabling cookies may limit your use of certain features.

Payment Information: Payment information is processed by our payment processor, Stripe. We do not store your full credit card information on our servers. We may store limited payment information such as the last four digits of your card and billing address.

3. How We Use Your Information

We use the information we collect for the following purposes:

To Provide the Service:

  • Create and maintain your account
  • Generate AI-powered specifications and wireframes
  • Enable project sharing and collaboration
  • Process your payments and manage subscriptions
  • Provide customer support

To Improve the Service:

  • Analyze anonymized, aggregated data to identify gaps in our systems
  • Understand usage patterns and optimize features
  • Debug errors and improve performance
  • Develop new features and enhancements

To Communicate With You:

  • Send service announcements and updates
  • Respond to your inquiries and provide support
  • Send promotional emails (you can opt out at any time)
  • Notify you about changes to our Terms or Privacy Policy

For Security and Compliance:

  • Detect and prevent fraud and abuse
  • Monitor for security threats
  • Enforce our Terms of Service
  • Comply with legal obligations

4. AI and Data Processing

AI Model Training: We do not use your Project Data directly to train AI models. We only use anonymized, aggregated usage data to identify gaps in our systems and improve the Service. This anonymized data cannot be traced back to you or your specific projects.

Third-Party AI Services: The Service uses third-party artificial intelligence services to generate content. When you use AI features, your prompts and Project Data may be processed by these services. We work with AI providers that have strong privacy and security practices.

Data Anonymization: Before using any data for platform improvement or analytics, we remove all personally identifiable information and aggregate the data. This ensures that individual users and projects cannot be identified.

Opt-Out: If you do not want your anonymized data used for platform improvement, you can opt out by emailing prince@getcreatr.com. Opting out will not affect your ability to use the Service.

5. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

Service Providers: We share information with third-party service providers who perform services on our behalf, including:

  • Cloud hosting and infrastructure providers
  • Payment processing (Stripe)
  • AI and machine learning services
  • Analytics and monitoring services
  • Customer support tools
  • Email delivery services

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

With Other Users: When you share a project with other users, those users will have access to the shared project content according to the permissions you grant.

For Legal Reasons: We may disclose your information if required by law, legal process, or government request, or if we believe disclosure is necessary to:

  • Comply with legal obligations
  • Protect our rights, property, or safety
  • Prevent fraud or abuse
  • Protect the rights and safety of our users or the public

Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and its effect on this Privacy Policy.

With Your Consent: We may share your information for other purposes with your explicit consent.

6. Data Storage and Security

Data Storage: Your information is stored on secure servers in multiple regions to ensure reliability and performance. We use industry-standard data centers with strong physical and digital security measures.

Security Measures: We implement appropriate technical and organizational measures to protect your information, including:

  • Encryption of data in transit (HTTPS/TLS)
  • Encryption of sensitive data at rest
  • Access controls and authentication mechanisms
  • Regular security audits and monitoring
  • Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your information for as long as necessary to provide the Service and fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law.

Active Accounts: We retain your account information and Project Data while your account is active.

Deleted Accounts: When you delete your account, we will delete your personal information within 90 days, except where we are required to retain it for legal, regulatory, or security purposes.

Anonymized Data: Anonymized, aggregated data that cannot be linked back to you may be retained indefinitely for analytics and platform improvement.

Backups: Deleted information may persist in backup systems for a limited time before being permanently removed.

8. Your Privacy Rights

Depending on your location, you may have the following rights:

Access: You can request a copy of the personal information we hold about you.

Correction: You can update or correct inaccurate personal information through your account settings or by contacting us.

Deletion: You can request deletion of your personal information by deleting your account or contacting us.

Data Portability: You can request a copy of your Project Data in a structured, machine-readable format.

Opt-Out: You can opt out of:

  • Marketing emails (via unsubscribe link in emails)
  • Use of anonymized data for platform improvement (email prince@getcreatr.com)
  • Cookies (via browser settings)

Objection: You can object to certain processing of your personal information.

To exercise these rights, please contact us at prince@getcreatr.com. We will respond to your request within 30 days.

9. GDPR Compliance (EU Users)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):

Legal Basis for Processing: We process your personal data based on:

  • Your consent (which you can withdraw at any time)
  • Performance of our contract with you (providing the Service)
  • Our legitimate interests (improving the Service, preventing fraud)
  • Legal obligations

International Data Transfers: Your information may be transferred to and processed in countries outside the EEA. We ensure appropriate safeguards are in place for such transfers.

Data Protection Officer: For GDPR-related inquiries, please contact us at prince@getcreatr.com.

10. CCPA Compliance (California Users)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA):

Right to Know: You can request information about the categories and specific pieces of personal information we collect, use, and disclose.

Right to Delete: You can request deletion of your personal information, subject to certain exceptions.

Right to Opt-Out: We do not sell personal information. If our practices change, we will update this Privacy Policy and provide you with the right to opt out.

Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

To exercise your rights, contact us at prince@getcreatr.com.

11. Children's Privacy

The Service is not intended for users under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to delete that information.

12. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and provide personalized features.

Types of Cookies We Use:

  • Essential Cookies: Required for the Service to function properly (login, security)
  • Analytical Cookies: Help us understand how users interact with the Service
  • Functional Cookies: Remember your preferences and settings
  • Advertising Cookies: Used to deliver relevant advertisements (if applicable)

Managing Cookies: You can control cookies through your browser settings. Note that disabling cookies may affect your ability to use certain features of the Service.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons.

We will notify you of material changes by:

  • Posting the updated Privacy Policy on this page
  • Updating the "Effective Date" at the top of this page
  • Sending you an email notification (for material changes)
  • Displaying a notice in the Service

We encourage you to review this Privacy Policy periodically. Your continued use of the Service after changes become effective constitutes acceptance of the updated Privacy Policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: prince@getcreatr.com

Company: Creatr Inc.

Jurisdiction: Delaware, United States

We will respond to your inquiry as soon as possible, typically within 30 days.

Questions? Contact us at prince@getcreatr.com